Content Marketing Quickie

In this week’s Content Marketing Quickie: We’ll tell you how to win over Gen Z with influencer marketing, and why you should. Spotify is opening the doors of its podcast kingdom, a little, to 3rd party developers. And I’m going to tell you, but you aren’t going to believe, the percentage of website content that NEVER gets seen by consumers.

In this week’s Content Marketing Quickie: Does your brand have a sincere purpose? Do you know how to convey it without losing the sincerity? Cause that’s really important. Get the latest on how B2B is consuming and producing content. And yes, you need technology, but that won’t get you nearly as far with customers as dealing in emotions.

In this week’s Content Marketing Quickie: Forrester shows us that in #B2B, there is definitely a literal monetary cost for getting content wrong. For all the talk it gets, we’ll show you CX just ain’t that great for most companies, and why. And, you’ve GOT to hear how much time small businesses are putting toward making a video. You won’t believe it.  

In this week’s Content Marketing Quickie: TikTok is apparently the social video beast that can’t be stopped, so we’ll tell you trends in it to watch out for. What are the best WordPress plugins for content marketers? And audio content you really need to be thinking about, but that is not podcasting. 

In this week’s Content Marketing Quickie: Martech stacks can be confusing. We’ll clear it up by listing the main components of one. We’ll tell you how many pieces of content it takes to get a B2B buyer to buy, and what kind. And 5 big reasons you might be unimpressed your website traffic and conversion rates.

In this week’s Content Marketing Quickie: Tactical tips on how to get your podcast discovered. New B2B video marketing statistics including when and how business types tend to watch. And some of the biggest wastes of marketing dollars made by small and medium businesses.

In this week’s Content Marketing Quickie: A new social media network, but one unlike any that’s come before it. An update on the health of Twitter. And 5 tips to measure how well your LinkedIn Company Page is performing for you. 

In this week’s Content Marketing Quickie: 4 things you’ve GOT to know about writing headlines that get clicks. How to organically boost the number of Instagram followers you have. And why sit around guessing? We’ll reveal what sponsored content costs on YouTube and TikTok.

In this week’s Content Marketing Quickie: We’ll reveal what people say are the most important factors for them to trust your brand. What happens when the cookies are gone and you can’t track people anymore? And the advertising & marketing world is seemingly uniting behind an effort to determine what content will and won’t be permitted. Yikes.

In this week’s Content Marketing Quickie: We’re going to blow your mind with how much brands are spending on influencer marketing, and for no visible reason. You’ll get some myths about SEO that are probably sucking up your time. And dystopia is right around the corner, Instagram is judging photoshopped artistic images as fake news and hiding them.

In this week’s Content Marketing Quickie: What you need to know to get the most out of your YouTube channel this year. You’ll learn the things you’re putting in emails that tick people off the most. And hear the three essentials to organizing your internal content team in a way that makes sense.

In this week’s Content Marketing Quickie: You’ll learn the platforms and kinds of content social media marketers are favoring this year. Influencers aren’t everyone’s cup of tea…in fact different people view them very differently. And comprehensive results of what B2B content marketers think works and what they’re struggling with.

In this week’s Content Marketing Quickie: If digital advertising is a part of what you do, hear the things you should be paying attention to heading into 2020. Find out how much additional revenue could be yours IF you maintain a consistent brand personality. And find out the preferred content making tools of the top Instagram influencers.

In this week’s Content Marketing Quickie: Trends in email marketing B2B marketers should be especially interested in. That darn Google search algorithm is changing again and we’ll tell you how to adjust your content, or not. And what are most brands doing, trying to take creative all in house and ditch agencies or turn to gig economy creatives?

In this week’s Content Marketing Quickie: We’ll tell you some ways to get the click through rate on your videos up, and why you should really want to. Learn the red hot marketing trend that’s predicted to be abandoned within 5 years. And B2B buyers state clearly how they want to hear about and communicate with vendors, but marketers say eh, what do you know?

In this week’s Content Marketing Quickie: The case for why B2B should stop debating podcasting and accept that it’s another vital marketing channel. How to spy on what your competition is doing with their content strategy. And the threats facing the digital advertising dominance of Google and Facebook.

In this week’s #ContentMarketing Quickie: Some interesting stats on how B2B marketers are using content in Account Based Marketing and what their biggest problem is. Hint, it’s a really familiar one. With especially younger consumers losing trust in paid influencer marketing, we’ll tell you what it is they totally trust. And what are the main things that get people to shell out and subscribe to information websites?

In an episode of the Content Marketing Quickie you do NOT want to miss: Is digital advertising a load of BS and ad platforms & marketers just won’t admit the truth? What should the real goals for content marketing be? And Google might be about to publicly shame you if your website doesn’t pass this test. https://thecorrespondent.com/100/the-new-dot-com-bubble-is-here-its-called-online-advertising/13230718600-5d15791f

In this week's episode of the Content Marketing Quickie: Okay Instagram influencers, what now that your Likes might be completely hidden? The things brands must be doing right now to get ready for the Voice revolution. And, we’ll tell you the one kind of content B2B marketers can put out that will be more effective than anything else you can do.

In this week's episode of the Content Marketing Quickie: The many ways big ad agencies are being threatened like never before. Why podcasting seems to be one of the very few mediums where ads are downright welcome. And, how to get your target audience to do what you want them to do using brain science!