Business Of Architecture Podcast

Today we speak with the managing partner of HCMA Architects, Darryl Condon. HCMA is an 80 person multidisciplinary architecture firm based out of Vancouver, B.C. In today's episode, Condon reveals how to create a purpose-driven firm. He also reveals how creating a purpose-driven firm has led to the firm's greatest period of sustained growth. Get the free 4-part architecture firm profit map at http://freearchitectgift.com

Today is the second half of my conversation with Darryl Condon, managing partner of HCMA, an architecture firm based in Vancouver, BC. In today's episode, Condon shares how creating a multidisciplinary practice has brought in new opportunities and strengthened the firm's existing relationships with clients. Want to discover the keys to creating a solid business foundation for future success? Watch this free training webinar: https://www.businessofarchitecture.com/freedomwebinar ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: http

Today we're going to talk about marketing and promotion in architecture. Our guest is Brynne Campbell, co-organizer of POP//CAN//CRIT, an annual panel-based symposium that brings together leading voices in architectural practice, academia and related fields within a Canadian context. She is 4 years into her PHD program at the Azrieli School of Architecture & Urbanism, Carleton University, and she also serves in the Royal Architectural Institute of Canada in Ottawa. Today we discuss how marketing and promotion is used in architecture, including strategies for architecture firms to reach prospective clients. Get the free 4-part architecture firm profit map at http://freearchitectgift.com

Today we're going to talk about selling architecture. Our guest is Brynne Campbell, co-organizer of POP//CAN//CRIT, a panel-based symposium that brings together leading voices in architecture practice, academia and related fields within a Canadian context. She is 4 years into her PHD program at the Azrieli School of Architecture & Urbanism, Carleton University, and she also serves in the Royal Architectural Institute of Canada in Ottawa. Today we discuss what it means to sell architecture and how it comes down to prospective clients having a deep understanding of the value that we can give their projects. You'll also discover 4 strategies for selling architecture so that prospective clients see the enormous value you provide. Get the free 4-part architecture firm profit map at http://freearchitectgift.com

Today is the second half of my interview with Jesse Cole, the marketing genius who transformed a struggling minor-league baseball team into a team that plays for sold-out crowds all season long. I first heard about Jesse from my friend Scott Beebe, who shared a presentation with me that Jesse did on designing the client experience - what happens from the moment someone first interacts with a company all the way through to doing business, and after. What if you gave the same attention to the experience your clients have working with you that you do to creating detailed and error-free drawings? What if you architected the entire client experience process? What could you make that look like? As architects, some of our biggest business breakthroughs can come by thinking and doing things differently than what everyone else is doing - thinking outside of the proverbial box. In today's interview you'll discover: Where Jesse would start if he was designing a client experience for an architecture firm from scratch Ho

Imagine if you could double, triple or even quadruple your word of mouth referrals. What if word about your firm spread so far and wide that people were lining up at your door? And what if you could do that without spending a single dime on advertising or marketing? Now that might sound like a nightmare to you-you're fine where you are, you don't want any more work, and you don't want to make a larger impact. However, since you're listening to this podcast, I'm guessing you're someone who wants to learn and grow - you're always looking for a better way of doing things. That's why I'm excited to tell you about today's guest, who comes from an industry far, far away from architecture and design. I think some of the most powerful business breakthroughs we can have is by looking at other industries to see how and why they are having success, and seeing how we can apply these lessons to the business of architecture and design. Today I bring you a story about baseball. Known as The PT Barnum of Baseball, Jesse Cole

Today you'll discover how one architect, his partner and team have revitalized downtown Durham, North Carolina, and built an impressive real estate portfolio in the process. As you create value for clients, why not get a piece of the action? Architect John Warasila and his team have done just that. Over the years, Warasila has built an impressive commercial and multi-family real estate portfolio by investing in his own projects, and partnering with his clients on their projects. John founded his firm, Alliance Architecture, in 1995. He learned everything from the ground up - how to work with banks and get financing, how to get tax credits for his projects, and how to lease his projects and create consistent cash flow. He and his partners now own 10 buildings in downtown Durham. And John isn't afraid to talk about money - one of his themes is to make everyone rich - both socially and monetarily. Get the free 4-part architecture firm profit map at http://freearchitectgift.com

  In today's episode of Business of Architecture, we talk with the founder of Alliance Architecture, an architecture firm with offices in DC, MD and North Carolina. In this episode, architect John Warasila talks about the importance of knowing the numbers of your business. He also shares how he's built a real estate portfolio by investing in his own and in his client's projects. Get the free 4-part architecture firm profit map at http://freearchitectgift.com

"Wow, that's a lot of money … I had no idea it was going to be that much!" If you've ever heard this before, then you've probably presented a proposal to a client. As architects we hear this from our clients all the time when we give them our proposals. There's a specific reason why they react this way. It's because their expectations don't match reality. When our clients tell us something is "too expensive" or "more than they were expecting," what do they base that on? Is there any form of reality attached to their expectations? Probably not. They've heard that their brother-in-law did something for XX$ /sf, or some mysterious family friend tells them that it shouldn't cost more than "X." Yea, right. All of their wishful thinking isn't going to change reality. Last week two things happened to me that made my jaw drop. I was reminded how utterly clueless the average person is about building design and construction - and I'm not just talking about residential clients - you'll find this with more 'sophisticated

What does it take to earn 6 figures as an architect? In this episode of the Business of Architecture podcast, you'll discover 7 ways to earn 6 figures as an architect. Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com

Today, we speak with Alan McLenaghan, the CEO of SageGlass. SageGlass makes high performance, dynamic glass. After earning a PhD in Polymer Physics from Strathclyde University, Alan McLenaghan rose through the ranks of several organizations which led him to his current position as CEO of SageGlass. In today's interview, you'll discover how to inspire and lead a team, one of the keys of growing a successful, collaborative firm. Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com

Today we speak with the author of 2 books, The Win Without Pitching Manifesto, and his latest book, Pricing Creativity. He's one of the world's leading experts on pricing for creative professionals. His name is Blair Enns, and in our conversation today you'll discover: Why you shouldn't send a written proposal (and what to do instead) What Blair means when he says you should price the client and not the job Blair's 6 rules for pricing services Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com

Today we welcome Arianna Leopard back to the show. Arianna is the Director of Marketing and Public Relations at SB Architects, a firm with offices in Miami, San Francisco, and Shenzhen, China. In today's episode, you'll discover: How to create a business development plan that includes strategy as well as tactics The difference between getting published in the press and true public relations How marketing relates to business development Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com

Today I welcome back Eric Reinholdt to the Business of Architecture. Eric Reinholdt is the owner of 30x40 Design Workshop, based out of Mount Desert, Maine. His design focuses on simple, modern residential architecture. In addition to being an architect, Eric is one of the top architect content creators on Youtube. Practically every single week since 2013, Eric Reinholdt has produced and released a video on Youtube dealing with design and architecture. The topics of his videos range from design critiques, to book and product reviews, to behind the scenes video blogs of his life and studio. In today's episode, you'll discover how Eric manages his time to get the most important, strategic tasks done. You'll discover why Eric is focused on building assets over time, instead of just responding to the day to day fires. You'll also hear about why Eric vetted potential architecture clients, and how he decides which projects he'll take on, and which ones aren't a fit. Probably my biggest takeaway from this episode is

Today I welcome Eric Reinholdt to the Business of Architecture. Eric Reinholdt is the owner of 30x40 Design Workshop, based out of Mount Desert, Maine. His design focuses on simple, modern residential architecture. In addition to being an architect, Eric is one of the top architect content creators on Youtube. You may ask what a content creator is? Practically every single week since 2013, Eric Reinholdt has produced and released a video on Youtube. The topics of his videos range from design critiques, to book and product reviews, to behind the scenes video blogs of his life and studio. In today's show, Eric reveals what it took to build his Youtube subscriber base to over 100k subscribers, giving him an income stream outside of traditional architecture, and bringing him project inquiries from around the world. You'll also discover: How to create engaging video content that gets shared How Youtube helps to grow Eric's business How he's able to share his design expertise in an engaging way with the world   R

Today, Rion Willard takes the mic and interviews architect Oliver Cooke. Oliver Cooke is the co-founder of Cooke Fawcett, a UK-based firm focused on cultural buildings. Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com.

Have you ever been frustrated by the feast or famine cycle of not enough work or too much work? What if there was a way that you could control the number of meetings you have with qualified people who are predisposed to working with you? Tom Poland is the creator of "Leadsology" the science of being in demand, and he has developed a process that does exactly that. In today's episode, you'll discover: The 4 "R's" of an effective client conversation The hurdles that you need to help a potential client overcome before they'll move ahead And 4 attributes your potential clients must have before you ever speak with them. Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com.

Today we have world-class videographer Jeff Durkin with us to talk about using the power of video as a tool for persuasion and storytelling. Jeff studied architecture at the University of California Berkeley, worked for 10 years in the architecture industry and then transitioned to videography in 2008. He quickly found a niche using his understanding of space and the built environment to create architecturally rich videos highlighting cutting-edge architecture and redevelopment projects. Jeff has created many of the architecture industry's most recognized mini-documentaries and films, including many projects for San Diego Architect Developer Jonathan Segal and recently the firm Brooks + Scarpa. If you're currently in the industry but thinking about a change, you'll discover in the video one of the many avenues you can use with your design background. Video marketing is the wave of the future, and I'm excited to have Jeff Durkin back here on the show to talk to us about everything from his journey, how he choo

In today's episode, FreeeUp.com co-founder Connor Gillivan discusses how architecture and design firm owners can outsource to free up time and be more efficient. You'll discover: 3 keys to not making a mistake when you hire your next team member 6 things you can outsource as an architect to save yourself time What to consider when hiring a virtual or executive assistant Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com.

Today we speak with architect Mel Price. Mel is a partner in the firm Work Program Architects based out of Norfolk, VA. She's an incredible leader committed to radical transparency in the firm and with her partner Thom White, she's built a thriving and financially successful office with a spectacular team. In today's interview, Mel talks about how she's contributed to building a firm that helps her team members grow to their potential, and how she's created a team culture that includes full financial transparency. Register for the FREE Firm Freedom Formula Online Training: https://www.businessofarchitecture.com/freedomwebinar Get access to the 4-part firm profit map here: http://freearchitectgift.com.