Social Media Marketing Podcast
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 477:34:49
- Mais informações
Informações:
Sinopse
Social Media Examiners Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/
Episódios
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Customer Service: The Key to Delivering Experiences Worth Talking About
11/07/2014 Duração: 44minDo you believe that you provide good customer service? Are you wondering why customer service is so important to your business? In this episode, I interview John DiJulius, the author of What's The Secret: To Providing a World-Class Customer Experience. He's worked with companies such as the Ritz-Carlton, Lexus, Starbucks, Nordstrom, Panera Bread and many others. Show notes: https://www.socialmediaexaminer.com/101See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Social CRM: How Marketing Can Benefit From Social Media and CRM
04/07/2014 Duração: 37minDo you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing and research at Salesforce ExactTarget Marketing Cloud. He's authored numerous books, including Twitter Marketing for Dummies and Social CRM for Dummies. Show notes: https://www.socialmediaexaminer.com/100See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Marketing You: How to Play to Your Unique Strengths
27/06/2014 Duração: 36minDo you struggle when it comes to marketing yourself? Are you wondering what your unique strengths are? In this episode, I interview Sally Hogshead, author of Fascinate and How the World Sees You. She was an award-winning copywriter at the age of 23 and worked with brands such as Nike, Target and BMW. Show notes: https://www.socialmediaexaminer.com/99See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Blogger Outreach: How to Build Relationships With Bloggers
20/06/2014 Duração: 39minDo you want to attract more attention to your business? Are you wondering how you can build relationships with the influencers in your market? In this episode, I interview Scott Monty, the former head of social media for Ford Motor Company. He blogs at ScottMonty.com and his podcast is I Hear of Sherlock Everywhere. Show Notes: https://www.socialmediaexaminer.com/98See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Cards for Blogs: How to Set Them Up
13/06/2014 Duração: 47minHave you heard of Twitter cards? Are you wondering how you can use them for your business? In this episode you'll discover the different types of Twitter cards available, how to set them up and what to tweak in order to have more customization. What is a Twitter card? A Twitter card is a way for you to add more text and images to your tweets. Show Notes: https://www.socialmediaexaminer.com/97See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Marketing Instagram Style: What Marketers Need to Know
06/06/2014 Duração: 43minDo you use Instagram for marketing? Are you wondering how you can grow an Instagram following that will build your business? In this episode, I interview Jenn Herman, who blogs at Jenn's Trends and is one of our top 10 social media blog winners for 2014. Her blog focuses on social media management. Show Notes: https://www.socialmediaexaminer.com/96See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Relationship Marketing: How to Secure Guests Who Become Allies
30/05/2014 Duração: 41minDo you want to grow better relationships with market influencers? Are you wondering if interviewing people can help your business? In this episode, I interview John Lee Dumas, author of the book Podcast Launch and host of the EntrepreneurOnFire podcast—a top-ranked business podcast. Show Notes: https://www.socialmediaexaminer.com/95See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Teaching Sells: How to Gain Trust and the Sale by Teaching
23/05/2014 Duração: 39minAre you looking for a way to grow your influence while making more sales? Do you ever wonder if teaching is right for your business? In this episode, I interview John Jantsch, who's written four books, including Duct Tape Marketing. His newest book is Duct Tape Selling. John helps small- and mid-sized businesses enhance their sales and marketing efforts. Show Notes: https://www.socialmediaexaminer.com/94See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Crisis Management: What to Do When Your Business Makes a Public Mistake
16/05/2014 Duração: 32minIs your business ready for a social media crisis? Are you wondering what you should do if you or a colleague makes an embarrassing public mistake? In this episode, I interview Gini Dietrich, author of the brand-new book, Spin Sucks: Communication and Reputation Management in the Digital Age, and founder of the blog Spin Sucks. She runs Arment Dietrich, a PR agency. Show Notes: https://www.socialmediaexaminer.com/93See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Blog Comments: Should Your Blog Shut Down Comments?
09/05/2014 Duração: 39minDo you like to get comments on your blog? Have you ever wondered if you should allow comments or shut them down? In this episode, I interview Mark Schaefer, a college educator and author of four books. His blog is Grow and his latest book is Social Media Explained. Tim McDonald is director of community at the Huffington Post, founder of My Community Manager and a member of the No Kid Hungry Social Council. Show Notes: https://www.socialmediaexaminer.com/92 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Haters: How to Deal With Haters and Trolls of Your Business
02/05/2014 Duração: 54minHave you ever been publicly criticized or mocked for something that you did? Are you wondering how you can deal with this type of negativity when it happens on social media? In this episode, I interview Marcus Sheridan, who blogs at The Sales Lion, is host of The Mad Marketing Podcast and is a partner at River Pools & Spas. Marcus is a consultant and keynote speaker. Show Notes: https://www.socialmediaexaminer.com/91 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Google Analytics: How to Make Smart Marketing Decisions
25/04/2014 Duração: 08minDo you want to know if your content and social activities are supporting your business? Are you wondering how you can use Google Analytics to track your progress? In this episode, I interview Andy Crestodina, author of Content Chemistry and co-founder of Orbit Media (a Chicago-based web design agency). Andy has also written for Social Media Examiner and he's a Google Analytics expert. Show Notes: https://www.socialmediaexaminer.com/90See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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LinkedIn Publishing Platform: What Marketers Need to Know
18/04/2014 Duração: 39minDo you publish long-form content? Are you wondering if the new LinkedIn publishing platform can help your business? In this episode, I interview Stephanie Sammons, a LinkedIn marketing expert and CEO of Wired Advisor, a digital marketing platform that helps financial advisors create and publish content. She blogs at Build Online Influence. Show Notes: https://www.socialmediaexaminer.com/89See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Google+ Marketing Tactics: How to Promote Your Content on Google+
11/04/2014 Duração: 43minDo you use Google+ for business? Are you wondering how to promote your content on Google+? In this episode, I interview Lynette Young, author of Google+ for Small Businesses. Her agency helps businesses thrive with social media. Lynette is a Google+ marketing expert who has more than 1.5 million followers on Google+. Show Notes: https://www.socialmediaexaminer.com/88See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Freak Success: A Dialog With Chris Brogan
04/04/2014 Duração: 40minDo you feel like you don't fit in? Are you wondering how you can succeed in business by being different? In this episode, I interview Chris Brogan, publisher and CEO of Owner Magazine, co-author of The Impact Equation and host of The Owner's Mind podcast. His latest book is called The Freaks Shall Inherit the Earth. Show Notes: https://www.socialmediaexaminer.com/87See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Launching: Why Podcasts Are a Hot New Way to Launch a Product
28/03/2014 Duração: 47minAre you getting ready to release a product, book or service? Do you want to know how a podcast can boost your launch? In this episode, I interview Brian Clark and Chris Ducker. Brian is the founder of Copyblogger Media and host of the New Rainmaker podcast. Chris Ducker is the author of Virtual Freedom and host of The New Business Podcast. Show Notes: https://www.socialmediaexaminer.com/86See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Connecting With People: How to Be Human With Your Social Marketing
21/03/2014 Duração: 38minDo you struggle to connect with people on social media? Are you wondering how to be human with your social marketing? In this episode, I interview Bryan Kramer, a social business strategist, CEO of PureMatter and host of the From the Author's Point of View podcast. His new book is called Human to Human. Show Notes: https://www.socialmediaexaminer.com/85See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Stop Marketing, Start Engaging: How to Get Social Media to Really Work
14/03/2014 Duração: 39minDo you use social media marketing to grow your business? Are you wondering how to get others to say great things about your brand or product? In this episode, I interview Scott Stratten, author of UnMarketing and co-host of the UnPodcast. His latest book is QR Codes Kill Kittens. Show Notes: https://www.socialmediaexaminer.com/84See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Business
07/03/2014 Duração: 39minDo you use visuals to market your business? Are you wondering how you can tell a story with visuals? In this episode, I interview Ekaterina Walter, chief marketing officer at Branderati and author of Think Like Zuck. Her newest book is called The Power of Visual Storytelling. Ekaterina shares why storytelling is important for your business. Show Notes: https://www.socialmediaexaminer.com/83See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Chats: How to Create a Successful Tweet Chat
28/02/2014 Duração: 35minAre you familiar with Twitter chats? Wondering how Twitter chats can help market your business? In this episode, I interview Pam Moore, founder of Marketing Nutz, an agency specializing in social media marketing. One of Pam's areas of expertise includes Twitter. Show Notes: https://www.socialmediaexaminer.com/82See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.