Business With Super Joe Pardo

https://www.youtube.com/watch?v=SddrPeYXlG8 In a previous business lesson video I talked about hitting your target market. You can watch that video here. This week I want to talk about making sure your product placement makes sense (and cents). I went out to dinner this weekend to celebrate the 80th birthday of my wife's grand-mom. While at the bar waiting to be seated I noticed they had some beach volley ball playing on the TV from Brazil. When the competitors stopped to take a break on the sideline. Sitting between each team was a mini fridge completely jam packed with... [More in the video] Episode 336 Transcription welcome everybody to the business podcast where we hammer out amazing business lessons weekend week out whether it's with me or my guests this week's episode is brought to you by me super Joe Pardo my brand new book sales Holtz I had to look at the cover the sales won't save your business is how now on Amazon you can go to sales won't calm and pick up your copy if there's digital f

Today marks the release of my brand new (fourth) book Sales Won't Save Your Business! To celebrate the release of the book I decided to jump on Facebook live and record and episode of The Business Podcast. Listen to the end of the podcast audio to hear the first 15 minutes of Sales Won't Save Your Business narrated by my good friend and Mister Voice, Al Kessel. You can order the book today on Amazon here. Episode 335

Julie Broad is an Amazon Overall #1 Best Selling Author, an International Book Award Winner, and recipient of the Beverly Hills Book Award for Best Sales book. As an entrepreneur and successful real estate investor she was also awarded the Top 20 under 40 Award. Her latest venture, Book Launchers, helps entrepreneurs and professionals build their brand and boost their business by writing, publishing, and selling a top quality book. In 2017, she also became a new Mom and moved from Vancouver Island, Canada to Los Angeles, California. Connect with Julie Broad booklaunchers.com Facebook Twitter Instagram Linkedin Youtube Episode 334

https://youtu.be/lNGLdKm0k-Q Last week I announced that I was changing up my show, this show, The Business Podcast to focus more on me and my skills. I wrote an open letter than you can check out here. That podcast episode, youtube video and blog post went viral among podcasters. It was shared among many circles and podcast news groups. I received lots of mostly positive feedback about my new strategy to change my show and filter through guests looking for self promotion through my platform. Let's talk about how to take a step back in business so you can move forward. On this week's episode I want to talk about how I took some of that feedback and incorporated into my changes. We can get so wrapped up in our big changes that sometimes we aren't able to take a step back and appreciate the feedback. How to take a step back in business and allow yourself to see that a step backwards is actually what you need to take a step forward. I also want to talk about the change to my studio and why (I think you'll like

Charge My Podcast Guests You read right, I'm now charging my podcast guests. Watch my talk and Q&A session at Podcast Movement 2018 Recent Conversation between Christopher Lochhead and I on Unstructured Podcast (May 2019) Check out the post here. Update 10/12/20 I wanted to write a quick update to this post, which is one of the most popular posts on my site. I recently went through and updated my package offerings and adjusted some of my offerings to better fit what I have time to accommodate. Always remember to be genuine and up front about your intentions. First, Let Me Explain. I love podcasting. I love it so much for what it is, my voice and your ears. I love it for what it has given me, which is a direction for my life and my business. From close friends, I have gained to the connections to people from every corner of the planet. Finally, I am grateful for what the platform allows me to give to others in the form of enjoyable and educational content. April 2, 2014, I ended my life long journey of w

Robert "Bobby" Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he’s got all the right credentials: he went to Harvard Law School, worked at some of the most prestigious firms in the country, and was mentored by Supreme Court Justice Neil Gorsuch when he was just another lawyer. But you wouldn't know he’s a lawyer by looking at the whiteboard in his office or his bookshelf. His whiteboard doesn’t have anything about the law. Nope, it's filled with tasks related to platform building, inbound marketing, and sales-funnels. And his bookshelf is filled with books written by, for, and about online entrepreneurs. Bobby is an online entrepreneur, whose expertise just happens to be the law. He serves other online entrepreneurs by helping them protect their online businesses and to do so affordably. He founded a company called Your Online Genius to help online entrepreneurs who can’t justify spending tens of thousands of dollars on an attorney to protect their businesses themselve

Since the Miracle on the Hudson, considered to be the most successful ditching in aviation history, Dave Sanderson has built a career as a motivational speaker, mentor and author. Currently, Sanderson averages over 100 speeches a year for major corporations across the United States as well as overseas, including Baylor and James Madison Universities, Boys and Girls Clubs of America, BP, Canada Life, Delta Airlines, Exxon/Mobile, Entrepreneurs Organization, YPO, eWomen Network, and numerous banking associations. In his presentations, he shares The 12 resources he and others used not only during the “Miracle on the Hudson but during his 30 years in sales and sales management, his 10 years being on and leading Tony Robbins security team and the precepts that enabled him to become a top producer in some of the largest sales organizations in the world and ultimately enabled him to survive the plane crash. In addition, Sanderson has appeared at countless fundraisers that have raised over $12.8 million for the Ameri

Lyndsay Phillips is a serial entrepreneur; self-professed organizational freak, client-appointed task master plus project ninja and warrior content marketer for life & business coaches, accountants and other online entrepreneurs across the globe. CEO & Founder of Smooth Sailing Business Growth, she leads a rock star team to support entrepreneurs who are seeking fast-paced business growth but finally have come to the realization that they can’t do it alone, do it all, and do it well. She is also the host of Sailing To Success Podcast and Smooth Sailing Online Support TV – - and loves sharing practical tips, business building & content marketing strategies so that you can be more productive and attract more customers faster. Connect with Lyndsay Phillips smoothbusinessgrowth.com Facebook:https://www.facebook.com/smoothsailingbg Instagram:https://www.instagram.com/smoothbusinessgrowth/ Twitter:https://twitter.com/smoothsailingbg Linkedin:https://www.linkedin.com/in/lyndsayphillips YouTube:https://www.youtube.com

Terry Ogburn is the renowned owner and Lead Business Coach of Ogburn’s Business Solutions. His proprietary coaching system and personal devotion to the development of others has contributed to the success of hundreds of small to large business ventures. Terry began his business career in 1979 when he invested his last $118.42 to start an air conditioning service business. At that time, he had no car or truck, but he did have the knowledge and ability to build relationships. By 1983, he was a top 5 nominee for Small Businessman of the Year. In 1984, he won the award for “Outstanding Young Businessman of the Year” for the State of Florida. In 1985 successful in his business and recognized as a leader in the business community, he began to mentor other small business owners. In 1989 he developed his own business success program based on his experience and the teachings of his favorite business books. His program was so successful that in 1992 Terry was asked to join UniGlobe Active Travel as a Director of Op

Shannon Martin has been working in marketing and communications for over 15 years, helping businesses communicate their messages and build community. Shannon is Podbean’s Director of Communications, serving as a liaison to the podcaster community. Shannon has worked closely with the development team and podcasters on Podbean’s platform and programs, which have expanded from podcast hosting to a suite of monetization services. She also leads Podbean’s educational and promotional efforts. Shannon writes for podcastingblog.com, the Podbean site and other industry blogs/publications, as well as speaking at podcasting events. Shannon also serves as the Director of Communications for EasyLiving and Aging Wisely, where she writes on elder care and healthcare. She does freelance projects ranging from a medical clinic blog to crowdfunding campaigns. Shannon has extensive experience in blogging, digital marketing, writing, editing, and public relations. Shannon’s writing has been featured on Forbes.com, MSNBC.com, Bu

Kathy Knowles is the founder of Intuitive Strategies, a unique Human Resource Consulting Firm that helps service-based businesses and non-profits build empowering teams and drive home results. Known as the “Chief People Officer,” Kathy has over 25 years of corporate human resource experience. She’s highly skilled at guiding businesses and entrepreneurs toward a more accountable results-oriented organization through a systemized hiring approach and team development process. Kathy leads a series of online educational programs, as well as regularly speaking on how businesses can hire right the first time and build impactful teams. Through her Find & Fill Formula, Team Empowerment Process, as well as through her CEO Business Blueprint, Kathy is committed to empowering businesses, entrepreneurs, and non-profits on how to successfully maneuver the ever-changing landscape of leadership and people in the workplace. Kathy Knowles and her husband Larry live in Melbourne, FL with their two dogs Tessa and Toby. They ha

Frank Cottle is CEO of Alliance Virtual Offices and Chairman of the Alliance Business Centers Network. He is a recognized expert on flexible working, the virtual office movement and ‘third place’ working. Prior to creating the Alliance brand, Frank successfully operated his own portfolio of business centers in multiple locations across North America. Frank Cottle has spent almost the past 30 years delivering business services that are finely tuned to the workplace needs of startups, entrepreneurs and growing SMBs. Over the years he has worked with tens of thousands of business owners and, coupled with a unique global management perspective, has become the go-to authority on flexible and remote work. Connect with Frank Cottle alliancevirtualoffices.com Facebook Twitter Linkedin Episode 325

This episode of The Business Podcast is a pilot in a new series I call Business Owners Anonymous. Business owners from around the world come onto the show to get their toughest challenges solved. The twist is that they are completely anonymous while on the show. We do not refer to their real name, business name, or area. The goal is to be able to help real business owners tackle these challenges while breaking down the biggest barrier to getting help: Ego. Join me as I help this week's guest learn how to increase podcast downloads for her show and business. The tips that I share in this episode can help you build any platform, not just podcasting. Episode 324 Want to have your business challenges tackled on The Business Podcast? Click here to submit and schedule to be a guest on the show and have your biggest challenge tackled!

Tom Mulliez is a father, husband, entrepreneur, and the visionary behind iTREKKERS. Tom founded the company in 2014 after realizing that bringing together vetted professional captains and guides on one platform would help guarantee everyone a better experience in the outdoors. iTREKKERS is a combination of Tom’s desires to share his love of nature and to simplify the process of booking guided outdoor activities. His mission is threefold: to get people to experience the outdoors through iTREKKERS; to help people get outdoors, period, by providing useful tips and referrals; and to educate people about the outdoors and ways to be mindful. Tom, who earned a Bachelor in Commerce from Canada’s McGill University and an MBA in marketing at Virginia Commonwealth University, was raised between his hometown of Roubaix, France, and a small town near Atlanta. His love of nature is derived from early memories of camping in the Georgia mountains with his father. For Tom, the only passion greater than a love of the outdoors

Jonny Cooper is a lifetime entrepreneur, having built a financial business from zero to 8-figures before selling to a public company in 2003. Since then, Jonny "fell into" coaching through being asked for advice on growth and exit strategies by former clients and his wider network. He attributes the spectacular success of his early venture to his ability to define a clear and simple marketing message, and in identifying and engaging with an audience for that message. For the last 15 years, Jonny's been coaching entrepreneurs and business owners large and small in the three principles of what he calls Effortless Marketing - Awareness > Interest > Engagement. In 2017, Jonny launched The Success Party with the following Massive Transformative Purpose: "My MTP with The Success Party is to empower 100,000 entrepreneurs by 2025 with the principles of Effortless Marketing, reducing stress and creating more impact around the world." He launched The Jonny Hates marketing podcast in October 2017, with Season 1 pro

Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People’s Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane’s biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting

Jeff Clem’s professional career has been in the leadership and management of countless interactive multimedia projects since 1995. His work has included a variety of media and technology, ranging from immersive 3D simulations, games and virtual reality to interactive video and web-based training. He holds an M.S. in adult learning psychology and human performance engineering, and a B.S. in video and media production. Jeff inspires clients to be progressive, forward-thinking and innovative, and enjoys repeat business because of a strong work ethic and professional values deeply rooted in integrity, respect and accountability. After running a local newspaper ad in 2004, Jeff Clem got a call, landed a client and started his first “dynamic online retail” (a.k.a., e-Commerce) website. He continued to help business owners get into the online retailing game with great success and officially founded mobiWebcom in 2012. The company enjoyed such a loyal and satisfied customer base that it just made sense to form mobi

Hamilton Perkins is the founder and President of Hamilton Perkins Collection, an e-commerce retailer, offering designer travel bags at an affordable price, while holding the highest standards of social and environmental performance, accountability, and transparency. The Hamilton Perkins Collection’s eco-friendly travel bags are handcrafted by Haitian artisans from recycled plastic bottles and billboards. HPC bags are trendy and sophisticated, with bold pops of colors inside each bag from the one-of-a-kind lining made of recycled vinyl billboard art. Hamilton Perkins Collection has been featured in Forbes, Fast Company, The Washington Post, and Money Magazine. Hamilton Perkins Collection has hosted trunk shows at Bloomingdale’s and was the winner of the 2016 Virginia Velocity Tour business pitch competition hosted by the Governor of the Commonwealth of Virginia. Prior to starting Hamilton Perkins Collection, Hamilton was an Investment Advisor at Merrill Lynch and, earlier, worked as an Analyst at Bank of Ame

Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator of several repurposing software tools designed to help content creators automate the distribution of podcasts and live videos across multiple platforms and grow their audience faster. He tools include Repurpose, Simple Podcast Press, Simple Social Press, and Simple Video Press. He is extremely passionate about creating automation software and has been doing this since 2013. Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator of several repurposing software tools designed to help content creators automate the distribution of podcasts and live videos across multiple platforms and grow their audience faster. He tools include Repurpose, Simple Podcast Press, Simple Social Press, and Simple Video Press. He is extremely passionate about creating automation software and has been doing this since 2013. Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator

Johnathan Grzybowski has been listed as Owners Magazine’s 40 under 40 and is the co-founder of Penji, a dependable on-demand design service that helps marketing teams receive unlimited custom design at a flat monthly cost. He is also the producer and host of #1 two rated business and entrepreneurship podcast called The Blind Entrepreneur Podcast. Which features interviews with entrepreneurs, CEO’s, and business professionals to help those who may be temporally blind in business and guide those individuals to profitability within their business. Johnathan Grzybowski's goal in business is to empower, educate, and inspire the next generation of entrepreneurs. In his spare time, you can find him streaming the WWE App on his iPhone, exploring local cuisines, or trying different wines from the old world. Connect with Johnathan Grzybowski Penji.co Facebook Instagram Twitter Linkedin YouTube Episode 317 Updated Interview with Johnathan and Penji Review Co-Founder of Penji and Serial Entrepreneur, Johnath