Simon Scholes

So, here we are, another weekend and another chance in 2021 to down tools and try take in everything about the last 7 days, especially in the UK with lockdown hitting again. However, I've always said, social media doesn't switch off on a weekend so you have to be present if not consistently like during the week. What I would always suggest is though be sure your notifications are turned on so you don't miss those messages coming through on social media that will require an instant response.....good & bad. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit

We all like a chance to relax from time to time, sometimes in a nice hot bubble bath. However, is scheduling your content using apps like Hootsuite and buffer so you can relax a good idea? Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA ► Senheiser Memory Mic - https://amzn.to/2xjp9Az ★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL ► Softbox Lighting - https://amzn.to/3dnyfvU Software I use: ★ Streamyard: https://str

DO YOU GIVE ENOUGH VALUE? So many people spend their time on social media SELLING. They forget to treat the platforms of choice and the people digesting their content the same way they’d like to be treated. As a #smallbusiness you have so much value you’re able to give. Think about this, how often do you go into a store, get sold to instantly and want out straight away. Social media is the best place to give value, value and a bit more value. However, too many see this as crazy as they’re giving away their content for free. However, keep giving for free and watch your brand and group of raving fans grow, and then as your audience grows you can start to drop in the ask now and again. To find out more about how my process helps you with this and the content creation, just drop me a line (email in bio) I’m always happy to chat and help where I can. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonschol

As we’re full throttle into another year of who knows what, using social media correctly is a must and one thing we all must do is to use it for the one thing it was created for......BEING SOCIAL Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA ► Senheiser Memory Mic - https://amzn.to/2xjp9Az ★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL ► Softbox Lighting - https://amzn.to/3dnyfvU Software I use: ★ Streamyard: h

One of the big issues for many people when it comes to thinking up content for their social media marketing is "I'm not creative". Well, creativity is like a muscle so today I'm going to talk to you about a method I learnt from Jim Hicks & Lisa Capaldi from http://www.purelypeople.co.uk called FOFOI.....What's it stand for and mean, well, you'll just have to listen to the podcast to find out.

So here we are, the first full week of a new year. So, while you're taking the downtime to check out this content, I want you to think......what have I got planned for my brand this year, what has the business I work for got planned for this year. If the answer is nothing, you really need to be subscribed to my content to learn how to make content yourself for free but also, is now the time to consider a small spend for a big ROI in your marketing, and that doesn't always mean a monetary return directly from it which is what I'm talking about today. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ►

So, the last couple of days I've spoken about the importance of planning your content for at least the coming month.....however, there's absolutely no point in planning anything if you don't know who you're talking too, this is why it's so important to check out that avatar of yours.....who are they, what's their niche area etc. Without that valuable information the rest of your content creation could well be utterly pointless. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB M

The first weekend of 2021 is here.....did you know buying and content consuming behaviours are different on a weekend? People have more leisure time and are more willing to consume not only content but also buy your products. Weekend days may also provide people with a free mind that allows making decisions unlike when they’re stressed through the working week. The thing is, don’t blindly expect to make more sales on a weekend and as always still keep giving value. As always it is not that simple. Products bought on the weekend are not necessarily the same type of products people buy on a weekday, on a weekend we turn our minds to more leisurely topics and so does our buying behaviour. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.c

Welcome to 2021, Happy New Year. So, we've had a weird as hell 2020 we all know that. How are you starting your 2021, many people will be setting resolutions, planning business goals, but, how many of you will actually sit down and plan your marketing for the coming year, or even the next month.....let's chat about it's importance to help you remove your biggest excuse for not making content. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA

I had a bunch of questions come through over Christmas, so I thought it would be wise to go through them so you have the answers you need in time for 2021's content. Chris: I'm an artist, what should I putting out onto my social media feeds? Jenni: I've been put in charge of running the social media for the architecture firm I work for, what should I do first? Sophie: I'm the head of marketing for a stationary company. My manager wants video content as he's been told we should do some, where should I begin? Paul: What should I do if I can't get my content good enough to put out? Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linke

Oh come on, when a day is called tick tock day I can't exactly not talk about the fastest growing social platform on the planet. It's growing up quicker than you could ever imagine with older audiences flocking to the app for fun and information too. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA ► Senheiser Memory Mic - https://amzn.to/2xjp9Az ★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL ► Softbox Lighting - https://amzn.to/3dny

On #makeyourownsnowflake day I brought to mind the old thing we all learnt in school. No two snow flakes are alike, and this is something I get asked a lot about in the terms of social media content...does everything I put out need to be different. No matter what any so called content expert tells you.....NO it doesn't have to all be different. I'm not suggesting you can post the same thing day in and day out, that would be tedious and dull for your audience, however, if you posted something a few months ago and it's become relevant again, then is it so bad to make this content work again for you.....of course it's not. We don't all have teams of people creating content for us day in and day out. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www

Happy Christmas to you, I hope you're having a wonderful day. Well, today, while I'm spending some time with my family I thought I'd get in a special guest star. So, after his extremely busy night Santa kindly offered to step into my shoes for todays podcast and talk briefly about trolls.....especially as so many of you will have got new electronic toys to connect to all the wonderful social media sites that I talk so often about. Listen to what he's got to say and I'll speak to you again soon, have a great day.

A lot of businesses I've worked with in 2020 have come to me and @PerceptionStudiosUK for the simple reason that they just don't have the in house skill to create content and run their social media channels. So, after a year of giving solid value I want you to consider this about your business. How often do you wish you'd posted something on multiple channels but just didn't even get around to doing it once......I understand budgets aren't always there for this kind of thing, but sometimes, just sometimes, you have to step to one side and pay the cash to get the results you'd really like from your social media content. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstu

today is #forefathersday a day to celebrate those who came before us. Let’s face it, in business there’s plenty of them. Now as a marketing person I want to ask you, what traditional marketing could your business be doing right now? Yes, we’ve got social media as an incredible tool for us to use, it, if your shop was on the top of a high rise block of flats, how would you get someone on the street below to stop in their tracks and come see what you do if social media didn’t exists? Maybe you need a marketing team to help you out a bit. ⁣ Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book

This is it, the final countdown this week leading up to Christmas and a brand new year. Look, we all know this Christmas is going to be a tough one for many people, but, I still want to simply help as many people as possible still have a business come 2021. So let’s quickly go through what content you could be creating and making work harder for you in the lead up to the fresh news year. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA ► Senhei

So, tier 4 frankly sucks ass doesn't it. So many brands and businesses are going to struggle through the next few weeks and horrendously, some won't make it through to the other side. What you can do though if you're in a position where you're unable to sell is make sure people are still talking about you on the other side of all this crap. How do you do that, you make sure you're planning your content so your brain doesn't shift into, I DON'T KNOW WHAT TO TALK ABOUT mode before 2021 hits. Plan your first three months content, it sounds a lot of work, but, what else will you be doing with your time over the next couple of weeks. Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www

On arabic language day I wanted to use this as an opportunity to ask you as a brand do you speak to your customers......I don't mean by putting content out but by actually looking at where in the world your audience is, your customers are and actually speak to them in their language? Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https://amzn.to/3ePcmXA ► Senheiser Memory Mic - https://amzn.to/2xjp9Az ★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/

Join me today as we delve into the world of being a voice over. It is incredibly varied and covers everything from being the voice of a toy through to radio and tv adverts and anything else in between. So, when I wanted to find out more about being a voice over there was just one man to speak too.....my friend Marc Silk. Marc has been the voice of so many amazing productions including being Grandmaster Glitch in the GoJetters, Scooby and Shaggy and my personal favourite Johnny Bravo. So, what does it take to make it in the world of voice overs, and more so, how do you even get started? Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https:/

So many brands and businesses do a lot of good through their CSR Projects, but, how many of them actually use that information to encourage more spend with their brand and business? The number is shockingly low, yet, we all know people buy on emotions, so why wouldn't you tell more people about what you're doing, you'd make more money and in the process help more people, surely that's a good thing.....RIGHT???? Email: simons@perceptionstudios.co.uk SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/howto9xyoursocialmedia ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia ★ Website - http://www.perceptionstudios.co.uk ★ LinkedIn - https://www.linkedin.com/in/simonpscholes/ ► My book - https://amzn.to/39E6Kfl The Kit I'm Using: ► Andoer 550k Ring Light - https://amzn.to/3cIizTg ★ Neewer USB Microphone - https