Business, Branding And Building With Libby Rothschild Ms, Rd, Cpt

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 156:29:38
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Sinopse

Business, Branding and Building is a weekly podcast created and hosted by Libby Rothschild, MS, RD CPT. The conversations are structured to inspire and provide direction to Nutrition and/or Fitness Professionals who want to make a lasting impact among their niche and manage multiple streams of income. If you identify as a high performing lifelong learner, then listen, write a review and take action in your business right now.

Episódios

  • Dealing with imposter syndrome as a business owner with Libby Rothschild

    04/03/2020 Duração: 13min

    Dealing with imposter syndrome as a business owner with Libby Rothschild – Episode 139   So you have started your business and you’ve seen some success and love being a Dietitian Boss right? Do every find yourself letting that self-doubt creep in? Have that feeling that you really shouldn’t be doing what you are and wondering why people would want to work with you? I just want to let you know you are not alone! Almost all entrepreneurs especially women. In today’s episode, Libby is talking all about imposter syndrome. What it is, what you can do to help and also sharing insight into others that have been in the same spot. Just know you are not alone in this and you can overcome it! “Identify that you are two or three steps ahead of the person with a problem that you’re trying to solve.” – Libby Rothschild In today’s episode… What is imposter syndrome? The mix of feelings when she made the cover of Business Insider? What she did consistently making her stand out? How women constantly undervalue themselves and

  • Getting your business started and how 2 dietitian bosses did it

    02/03/2020 Duração: 33min

    Have you been dreaming of starting your own business? Do you keep finding yourself stuck in finding the right time or wanting everything to be perfect? We’re here today to tell you that it there never really is a right time and you just need to do it! In today’s episode of Dietitian Boss, Libby is talking with Sandy Johan and Sam Cartina about how they got started and where their journey has let them. “I was just so intimidated to even get started that I held myself back and didn't realize that I didn't have to have everything laid out perfectly’ - Sam Cartina   In this episode, we discuss: How they learned that it didn’t have to be perfect to get started? What helped them on their journey? How their niche has evolved since they first started? The importance of using their story to connect with their ideal clients. How they each created the offer that was beneficial to both them and their clients? What they wish they knew when they were first starting out? How they use social media to grow their business?  

  • Why you need to only work with the clients you want to work with

    28/02/2020 Duração: 20min

    Today's episode is about working with who you want to work with. The first thing I want to say is to start with the end in mind when it comes to creating a service and experience, something that you're selling to your client. So you want to think about the end as you're developing or refining this process. So whether you already have a service, this is going to help you, right? Even a product or whether you haven't yet and you're looking into creating one and you're not exactly sure about the parameters, maybe you feel scared. So this episode is going to give you some good tips and reflections.   “Do not do unlimited check-ins, first of all, I’m not a fan of that. Secondly, don't give something if you can't honor it or if you don't like the model.” Libby Rothschild   In today’s episode… Why you need to set criteria for who you want to work with? How to align your offer and services to who you want to work with? Why making sure your services and offers are mutually beneficial is so important? Is it okay to ta

  • Why putting your story out there might be what you need to connect with your ideal client with Amy Gianotti

    26/02/2020 Duração: 37min

    Are you afraid to put your personal story out there on social media?  Are you worried that it will have people unfollow you or worry who will read your story? It is possible that by sharing your story that the right person might read it. Your ideal client might be reading it and in turn, you will begin building that know, like and trust factor. In today’s episode, Libby is talking with Amy Gianotti. Amy is the founder of Eating Fit and the Healthy Life Redefined podcast. Amy helps women overcome their fears of making healthy behavior changes to recover their period and fertility. “We fail to recognize the value of having someone to support us with our business and to keep you accountable.” – Amy Gianotti In today’s episode… What her nutrition philosophy is? Who she prefers to work with?? How she has evolved and gotten clear with her message? How sharing her story has helped her build the, know, like and trust? What she wishes she had known when she was first starting out? How she uses social media in her bus

  • Why bringing in your spouse can help you build to the next level with Tallene and Sirak Kalaygian

    24/02/2020 Duração: 32min

    Have you considered asking your spouse to help within your business? Not sure how to ask or if they will want to help? Maybe you spend a lot of time doing tasks that they could be able to take off your plate. You might be surprised at the response you get just by asking for help. You also might be surprised at the level you can take your business by working together. In today’s episode, Libby is talking with Tallene and Sirak Hacatoryan. In less than a year Tallene and Sirak have built a multi six-figure business offering a membership and courses centered around PCOS and living a gluten and dairy-free lifestyle. We are talking all about how they manage to work together to build their business and how they recently started their podcast A Cyster and her Mister. “It’s hard as a dietitian sometimes because you don’t want to niche down because it doesn’t make sense.” – Tallene Kalaygian In today’s episode… How Tallene struggled with PCOS and going gluten and dairy-free? What her content creation process has been

  • The Importance of Management and Leadership in Your Business with Megan Kniskern

    21/02/2020 Duração: 31min

    Are you a dietetic student currently? Do you see the management and leadership course and cringe? It doesn’t have to be that way and the benefits of the course can be amazing! In today’s episode of Dietitian Boss, I am talking with Megan Kniskern. Megan is the owner of Mak Nutrition LLC and lecturer at Arizona State University. We’re breaking down the importance of learning management and leadership and how social media should be apart of all of it. “Because I've found that a lot of my opportunities in my career, it didn't always come from a traditional job search, right? -Megan Kniskern In today’s episode… How she tries to keep her classes at Arizona State exciting. The growth she has seen in the dietetics area and how knowing entrepreneurship can lead to success. The role she played in getting ASU to add a full course on entrepreneurship. Why she uses podcasts and YouTube to help teach her students. The importance of social media for current and future dietitians.   Guest Resources: Connect with Megan on

  • Knowing you can’t do it all on your own and bringing in others to help with Dr. Heather Finley

    19/02/2020 Duração: 33min

    Are you ready to start your private practice? Maybe you already have, but find that you are still helping everyone or offering single sessions making it hard to scale? Are you worried that niching down will limit you and keep you from growing?   In today’s episode, Libby is talking with Dr. Heather Finley. Heather founded Nourished Functional Health to provide personalized nutrition and wellness solutions using cutting edge science alongside evidence-based medical nutrition therapy. Heather niched down to gastrointestinal issues due to her own journey with GI issues. Today Heather is breaking down how she niched down and grew in her business.   “Just because you niche to something does not mean that that’s the only thing you’re going to see and the only people that are going to message you” - Dr. Heather Finley   In today’s episode…   How Heather went from side work to full-time business? Deciding to change from brick and mortar to virtual. What hiring a contractor has allowed her to do. How her philosophy h

  • How to create your packages so clients won’t say they cost too much

    17/02/2020 Duração: 14min

    Are you still offering single sessions? Are you in the beginning phase of your business and offer single sessions but know you don’t want to stay there? Are you ready to create packages, but you are worried you will be charging too much?  In today’s episode of Dietitian Boss, Libby is breaking down how to create your package so people won’t say no! “Don't listen to broke people because you're a dietitian boss.” - Libby Rothschild   In this episode, we discuss: Why you can’t base your price point on what other dietitians are charging? Is offering free work with a strategy behind it ok? How offering bundles or packages benefit you and your client? What is the bronze, silver, gold and platinum method? What questions to ask yourself when deciding your pricing? Free Resources from Libby Are you ready to start booking amazing clients (who don’t even flinch at your prices)? Check out my FREE Dietitian Boss Basics Workbook!

  • How important are contracts and do you have yours in place? – Danielle Liss

    14/02/2020 Duração: 32min

    Are you just starting out as a dietitian and find yourself lost in the legal part of the contracts? Maybe you’ve been at this for a while and want to tighten up the legal end? No matter where you are in your business this is an episode you don’t want to miss. In today’s episode of Dietitian Boss, I am talking with Danielle Liss. Danielle was named one of the top lawyers in Vegas in both 2018 and 2019. She offers DIY legal templates and helps online business owners simplify the legal parts. Today we’re talking about the importance of contracts and why you need them today. “For me, if money is changing hands, that’s when I want you to have a contract”-Danielle Liss In today’s episode… What do you need to know about contracts that you may not? When a contract should be in place? Is agreeing to terms and checking a box sufficient? How to avoid “scope creeping” with your contracts. When you should seek legal advice? Is it ok to negotiate a contract? What contracts are important to have in place?   Guest Resource

  • Finding your niche and it feels so right with Emily Kyle

    10/02/2020 Duração: 21min

    Is your passion in an area that isn’t fully accepted yet? Do you worry that pursuing your true passion could jeopardize your job if your boss doesn’t approve? Are you ready to turn your side hustle into your full-time career and no longer worry what others will say?  In today’s episode of Dietitian Boss, I am talking with Emily Kyle.  Emily is a nationally recognized media dietitian and Certified Holistic Cannabis Practitioner.  We are getting real on bringing knowledge about cannabis and health to the forefront in a growing industry. “Your niche will probably change a few times, but once you get the right one, it will feel so right.” – Emily Kyle In today’s episode… How working with Libby solidified her niche. When she was able to combine her personal and professional passions. Deciding to go full force as a holistic cannabis nutritionist. Switching from using Instagram to sell sponsored content, to using it to promote her own business. How she began helping clients and other health professionals learn abou

  • Is niching down the right step for you to take your business to the next level with Dalina Soto

    07/02/2020 Duração: 25min

    Are you afraid of niching down? Do you feel a need to help everyone so you resist the thought of niching down? Not only is it possible to niche down and still help people, but you may also find it is the best possible thing you could do for your business. In today’s episode of Dietitian Boss, I am talking with Dalina Soto RDN.  Dalina is a registered dietitian in the Philadelphia area that offers both in-person and virtual services. Dalina is one of the only Spanish speaking RDs in the Philadelphia area and she is helping clients ditch the diet. "It's crazy how once you write down your goals and set a plan for it, just how they can come to life." - Dalina Soto In today’s episode… How she uses Instagram to reach Latinas all over the world? What helped her to decide to niche down? How she sets goals both professionally and personally? Going from zero to paid leads in three months. What she found was the easiest part of developing her message. How she balances in-person and virtual clients?   Guest Resources:

  • Becoming the Dietitian Boss you know you were born to be with Lauren Smith

    31/01/2020 Duração: 30min

    Are you ready to have the business of your dreams? Are you looking to become the Dietitian Boss you know you can be, but find yourself doubting that you can do this full time and create a sustainable income? Well, we are here to tell you this is possible and we want to help you get there!   In today’s episode of Dietitian Boss, I am interviewing Lauren Smith. Lauren is a registered dietitian and founder of The Sorority Nutritionist. We are breaking down how Lauren went from launching her business to full-time Dietitian Boss in just 9 months. “You have to be yourself and people can see when you're genuine” – Lauren Smith In today’s episode… What investing with Libby has done for her business goals? How using social media has been pivotal in building her business. How her Instagram has evolved since April. The importance of focusing on one offer at a time. Her challenges with mindset and the need to continually work on it. Overcoming fears of raising prices. Guest Resources: Connect with Lauren on Instagram

  • It’s time to stop making excuses and start your business with Libby Rothschild

    27/01/2020 Duração: 42min

    Do you find yourself making excuses for why you can’t start your business now? Feel like you need to have everything perfect before you can really jump in? You’re not alone, but you can do this even if you feel things are not right yet. In today’s episode of Dietitian Boss, I am talking with Elena Kunicki and Kaitlyn Allen. Both Elena and Kaitlyn are members of my Dietitian Boss Group that graduates this month and are here to tell you this is possible. “I became an LLC in July and that was while I was still in my dietetic internship” - Elena Kunicki In today’s episode… How they started while still being students. What they gained working with Libby in the Dietitian Boss Group. The importance of goal setting and how they go about it to stay on track. How they niched down and being super specific. Using Instagram and how it has evolved since they started. Guest Resources: Connect with Elena on Instagram Connect with Kaitlyn on Instagram   Free Resources from Libby Are you ready to start booking amazing cli

  • 3 Reasons your Instagram isn’t attracting paying clients

    24/01/2020 Duração: 14min

    Are you using Instagram in your business? Have you started to question what you’re doing wrong that you aren’t bringing in paying clients like you hear others saying? Instagram can be the tool you need to grow your business! In today’s episode of Dietitian Boss, Libby is telling you the 3 reasons your Instagram isn’t attracting paying clients and what you can do to change that! “It’s time for you to take your content more seriously” - Libby Rothschild   In this episode, we discuss: How much to post when you are just getting started. The importance of getting a system in place. How having a clear message is a must. Setting goals to help keep you motivated. What you post matters to your ideal client.   Free Resources from Libby Are you ready to start booking amazing clients (who don’t even flinch at your prices)? Check out my FREE Dietitian Boss Basics Workbook!

  • Have you set your 2020 goals yet?

    20/01/2020 Duração: 16min

    Now that 2019 is over and 2020 is beginning, have you set your revenue goals? Have you figured out where you want to be, but are unsure how to get there? In today’s episode of Dietitian Boss, Libby is breaking down the importance of setting clear and realistic goals. She’s taking you through the process she uses for not only her clients but in her own business also. “A plan without a goal is a dream” - Libby Rothschild   In this episode, we discuss: How she figures out what she needs to reach her goals. What the difference between revenue and profit is. The importance of getting clear on your 2020 goals. How setting and achieving goals can be rewarding and help you grow. The need for creating an offer that matches your end goal and increasing your prices. Free Resources from Libby Are you ready to start booking amazing clients (who don’t even flinch at your prices)? Check out my FREE Dietitian Boss Basics Workbook!

  • Using your personal journey to find your niche with Casey Farlow RDN

    13/01/2020 Duração: 37min

    Are you ready to niche down and grow your business to the next level? Are you having trouble deciding on a niche that you can become an expert in? It is easier than you might think. If you dig deep into your own personal journey you may just find what you are looking for.   In today’s episode of Dietitian Boss, I am interviewing Casey Farlow, The Brain Dietitian. Casey is a registered dietitian in Steamboat Springs, CO specializing in brain health nutrition.  We’re talking all about niching down and why you need to do it today! “Go niche or go home.” – Casey Farlow In today’s episode… How she turned to functional medicine and brain health as her specialty. Using her own personal journey to solidify her niche. What benefits she saw when she made the transition to The Brain Dietitian. How being known as The Brain Dietitian led her to create a course that has over 300 people in it. The importance of keeping your “Why” at the forefront and handling haters. How she makes sure to have 20 minutes a day of relaxatio

  • Balancing work and home life when working with your spouse with Sarthka and Maude Matravadia

    06/01/2020 Duração: 30min

    Have you ever considered starting a business with your spouse?  Wondered how you could manage home and work-life balance if you did? In today’s episode of Dietitian Boss, I am talking with Sarthka and Maude Matravadia.  We are taking a deep dive into how they have built a successful business all while maintaining their work-home balance. “The overall shift is you go from where you’re consuming more of the content on Instagram to becoming more of a creator.” – Sarthka Matravadia In today’s episode… Where they were in their careers when they met. Reevaluating after starting a family of their own to have a career and family life they wanted. The importance of teaching couples about the passive support role when teaching food values. How working with Libby impacted their online marketing with Instagram. Being a business of two and having a clear division of tasks. How reassessing often keeps everyone working together. Guest Resources: Connect with Sarthka and Maude on Instagram Work with Equal Parenting Nut

  • Deciding on your niche even when people tell you not to do it with Reilly Beatty

    03/01/2020 Duração: 23min

    Have you found your passions leaning to a specific niche but feel you’re too new?  Have you been told not to go into a certain niche even though you know it’s what you want to do? In today’s episode of Dietitian Boss, I am talking with Reilly Beatty.  We are talking about knowing what you want to do even when you feel you are too new to narrow down your niche. “When I was trying to help everybody I wasn’t helping anybody.” – Reilly Beatty In today’s episode… How she landed her full-time position at UCLA as a performance nutrition coordinator working with Olympic sports teams. How even as a new dietitian she still landed 2 positions within her niche of sports nutrition. Going from helping her college soccer team on the field to helping them off the field. Starting her Instagram to help people that don’t have access to the resources that UCLA does. What she came into working with Libby looking for and what she really got out of it. The importance of in-person networking and building connections. Guest Resou

  • Reflections from 2019 and What’s Coming in 2020 with Libby Rothschild

    30/12/2019 Duração: 16min

    Have you hit your goals for 2019? Do you find yourself wondering if it is possible to reach those $100,000 months? I’m here to tell you it is possible! In today’s episode of Dietitian Boss, Libby is reflecting on 2019 income, what has helped her to reach her goals and her 2020 goals she has set. “I was scared about creating a group because it’s different than the one on one model” - Libby Rothschild   In this episode, we discuss: How her 2019 income matches up to her 2018 income. What she gained by creating her group programs. Being able to help more women through her programs How investing in her business has impacted where she is now. 2020 revenue and profit goals Free Resources from Libby Are you ready to start booking amazing clients (who don’t even flinch at your prices)? Check out my FREE Dietitian Boss Basics Workbook!  

  • Narrowing down your niche when you want to help everyone with Diana Rodriguez MS

    20/12/2019 Duração: 20min

    Do find yourself knowing you need to niche down but still want to help everyone? Ever wonder if clarifying your ideal client would help you deliver your message? In today’s episode of Dietitian Boss, I am talking with Diana Rodriguez MS. We get real on how niching down to helping Latina women helped her gain visibility and build her community. “Do it afraid because you don't want to have any regrets.” – Diana Rodriquez In today’s episode… How growing up in a predominantly Latin/Dominican neighborhood shaped her to become the Latina Nutritionist. How she teaches about calories and mindfulness not counting calories. How she used Instagram to increase visibility and resonate with Latin women. Her preference for building a small community. What she learned about niching down when working with Libby. Differences she has noticed after niching down. Guest Resources: Connect with Diana on Instagram Work with Diana   Free Resources from Libby Are you ready to start booking amazing clients (who don’t even flinch a

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