Story Led Marketing - Where The Magic Happens!
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 6:14:37
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Sinopse
The marketing landscape has changed. Information and communication are bombarding us 24/7. Its difficult to understand exactly what we should be doing, and easy to switch to the next shiny penny when results arent instant. Combine this with the fact that our potential customers are getting jaded and cynicalits not surprising that marketing seems more overwhelming than ever. Thats why I created the Story Led Marketing podcast. Im Sarah Archer, entrepreneur, coach, comedian, speaker, writer and host of The Speaking Club podcast. In this show, Ill be sharing the tools and techniques Ive discovered that helped me create a new way to do marketing. Story Led Marketing blends the relevant concepts from the gurus of the past, with storytelling, humour and a simple marketing system that reflects the need to lead with more value and connection to reach even the most skeptical consumer of today. Whether youre just starting out as an entrepreneur, or youve had a business for a while, if you want to consistently create a pipeline of ideal customers through your marketing, then youre in the right place.
Episódios
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![Two Game Changing Marketing Discoveries (Part 1) – 001]()
Two Game Changing Marketing Discoveries (Part 1) – 001
03/02/2019 Duração: 13minMarketing isn’t easy, but it can be simpler. When I launched my first business, I took the traditional advice about what you need to do when you’re starting up, but it didn’t help me get what a new business… what any business needs… and that is customers. In lots of ways the marketing game has changed, the playing field is different, even from what it was 10 years ago… but there is one thing that hasn’t changed, there is one thing that remains constant for success in marketing…and that is what I am sharing with you in this episode. If our paths haven’t crossed yet, my name is Sarah Archer, I’m founder of Story Led Marketing, a business coach, speaker, comedian, playwright and author. I’m also the host of another podcast called ‘The Speaking Club’ where I help people increase the impact of their public speaking. As I write The Speaking Club has been going for just over a year, is in 108 countries and the feedback has been great. I want to give people the same engaging content and value with the Story Led Mar
