Better Brand Story With Travis Johansen

Enjoy this episode of the Better Brand Podcast! Part 2 of the 2 part episode: Check out the show notes at www.betterbrandstory.com How do you clarify your goals? Why is goal setting important to storytelling? How do you build a cult following? (example Caribou) Take me back to a moment where you had success with audience interaction? How can brands do audience interaction? Is it just giveaways? --- Send in a voice message: https://anchor.fm/better-brand-story/message