Unconventional Leaders

Kristi Dosh is a publicist who founded Guide My Brand to work with entrepreneurs and nonfiction authors to establish themselves as experts in their niches and become more visible for their expertise through opportunities such as guest blogs, podcast interviews, public speaking engagements, feature article, and media appearances. Kristi is her own best case study, beginning her career as a corporate attorney and used a combination of blogging, social media, public speaking, and media appearances to become a nationally-recognized expert on the business of sports. She left the corporate world to work for such outlets as Forbes and ESPN, and today she works with busy entrepreneurs and nonfiction authors who want to become experts themselves and step into the spotlight so they can grow their businesses. Check out Kristi’s small group program, From the Shadows to the Spotlight: www.fromtheshadowstothespotlight.com   Topics Discussed: How to write an “Expert Statement” Why you shouldn’t decide your niche day one. H