Unconventional Leaders

How to Write an Awesome Mission and Vision Statement with Jessica Kinsey

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How do you write a clear and compelling mission and vision statement? What about establishing values for your business? Does any of this matter if you are simply building a personal brand? If you are wanting to expand, how do you use your vision and values to create the kind of culture that you want to see in your company? This week’s guest, Jessica Kinsey is a co-founder of Prodigy & Co, a company dedicated to helping organizations build the strategy needed for maximizing their impact. Jessica shares with us the importance of establishing a clear mission and vision statement and how to put words to the vision that you have on your heart. Topics Discussed: How to increase your impact. The importance of a mission and a vision statement. The effect of mission statements on personal branding.   Connect with Jessica: Website Instagram LinkedIn --