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15: Mari Smith - Social Media 101 With One of the World's Most Influential People on Social Media

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Sinopse

Becoming one of the world’s most influential people on social media is no small feat. Author and entrepreneur Mari Smith explains that it comes down to a love of technology, and above all, a love of people.   Challenging traditional notions of marketing, author and entrepreneur Mari Smith explains that relationship marketing is based around creating trusting associations with customers that last a lifetime.   It’d be an understatement to say that social media has fundamentally changed how we communicate and ultimately do business around the world. Some people have a natural flair for it, others have to be trained. Mari Smith is one of the former. Widely recognized as the top Facebook marketing expert in the world, Mari Smith is the coauthor of Facebook Marketing: An Hour A Day and lead author of The Relationship Age, a collection of strategies from leading social media experts to help users navigate the world of social media. Smith is a relationship marketing specialist among the world’s foremost experts on u