Editor and Publisher Reports

Reporting on the news publishing industry’s fight for survival amid circulation and advertising revenue declines has been focusing more and more on the continuing closure of news outlets, propagating "news deserts," and the downsizing of newsrooms creating "ghost papers." However, some media companies are finding opportunities during these troubling times by exploring underserved communities' need for local journalism and utilizing current resources to enter these markets with news brands that are finding new audiences and revenues. Recently, E&P reported on the Charleston Post and Courier’s statewide expansion into new South Carolina markets, where existing newspaper newsrooms had been downsized so much that these communities welcomed and embraced the new brands. Now, similar expansion is taking place in Louisiana as Georges Media Group, the state’s largest news publisher and owners of The Times-Picayune | NOLA.com, The Advocate, Gambit and the Acadiana Advocate, have launched the Shreveport-Bossier Cit