#amwriting With Jess & Kj

Hi #AmWriters! Jess here to talk about what I’ve been up to this summer and hoping some of it proves helpful for you. That’s why we started this podcast years ago - to flatten the learning curve for other writers.  Here I am, almost a decade out from the publication of The Gift of Failure and I have this new book, The Addiction Inoculation, on a topic that can be scary to some people (substance use disorder! eeeek!) as you know, I’m always looking for ways to get books in the hands of new readers, get information into the heads of people who need to know it, and keep my speaking career afloat. This summer, I did a massive marketing re-invention because the speaking engagements that have been going particularly well are not about one book or the other, but both. I’ve been using The Gift of Failure as a Trojan Horse to get the Addiction Inoculation substance use prevention content out to audience members who need to hear it but who might be reluctant to attend a talk advertised solely as ABOUT SUBSTANCE USE PR