Canadaland

Every social media platform prizes something different. With Instagram, it’s aesthetics. On TikTok, it’s theatre-kid energy. And with Twitter, it was information and wit, conveyed via the written word.Jonathan Goldsbie is very good at Twitter. But Twitter is no longer Twitter.Every platform gradually withers — but since Elon Musk purchased it, the site’s ongoing transformation into the very worst version of itself has been by design.So what’s a person like Goldsbie to do, when confronted with the prospect of terminal, destructive decline? What happens when X spots a mark?Host: Jesse Brown Credits: Jonathan Goldsbie (News Editor), Tristan Capacchione (Audio Editor and Technical Producer), Bruce Thorson (Senior Producer), Annette Ejiofor (Managing Editor), Karyn Pugliese (Editor-in-Chief)Further reading: Social media for the media social club: the slightly bizarre, happy story of #goldsbiephone — Toronto Life (2011)‘It sucks, because I made zero dollars from it’: how I coined Big Dick Energy — The Gua