Bloom And Grow Radio

If you interact with the houseplant community online at all, you've definitely felt the impact of The Sill on our plant niche. I honestly can't believe that it took me a whopping 230 episodes to finally have Eliza Blank, founder of The Sill, grace the Growing Joy with Plants podcast! Her female founder story of recognizing a need for a houseplant brand and building it into a million-dollar company would make you feel empowered, as it did me.In case you didn’t know, The Sill was one of the OG plant brands that helped start the houseplant craze before the pandemic. And when I first started my podcast, they were also the first to reach out and show their support! So I want to take this opportunity to show you the story behind the success of The Sill live on stage at the Northwest Flower and Garden Festival in Seattle.In this episode, we learn:[00:30] The Sill and its impact on the houseplant community[05:23] How did Eliza get into houseplants?[07:28] How exciting/challenging is it to launch a houseplant