Rethink Retail
Cracking the Code: Using Analytics to Know Your Customer - with Celso Borges from PepsiCo
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:10:27
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Sinopse
Exploring Direct-to-Consumer Dynamics In this episode of the RETHINK Retail podcast, Top Retail Expert Yael Kochman and Global Retail Leader Celso Borges, VP & Head of e-Commerce Europe at PepsiCo discuss the evolution of direct-to-consumer (DTC) strategies. Learn how DTC models transform customer interactions with data and analytics. Key Highlights: