Founders

What I learned from reading Creators: From Chaucer and Durer to Picasso and Disney by Paul Johnson. ---(3:30) Disney made use of the new technologies throughout his creative life.(4:45) Lists of Paul Johnson books and episodes: Churchill by Paul Johnson. (Founders #225) Heroes: From Alexander the Great and Julius Caesar to Churchill and de Gaulle by Paul Johnson.(Founders #226)Mozart: A Life by Paul Johnson. (Founders #240) Socrates: A Man for Our Times by Paul Johnson. (Founders #252) (5:55) Picasso was essentially self-taught, self-directed, self-promoted, emotionally educated in the teeming brothels of the city, a small but powerfully built monster of assured egoism.(7:30) Most good copywriters fall into two categories. Poets. And killers. Poets see an ad as an end. Killers as a means to an end. If you are both killer and poet, you get rich. — Confessions of an Advertising Man by David Ogilvy. (Founders #306)(10:00) Whatever you do, you must do it with gusto, you must do it in volume. It is a case of repea