Build Your Salon With Phil Jackson

In this episode, I'm diving deep into the realm of salon success, where I explore the intricacies of client retention, membership models, and the financial strategies that can elevate your salon from good to great. We kick things off with a candid Q&A session, discussing how the first quarter has been shaping up for salons. Despite a bumpy February, there's a sense of optimism as we see an uptick in March with more high spenders making their way back. I tackle a listener's query about salon memberships, offering insights into crafting offerings that transform good customers into great ones. Tailoring memberships to provide more of what clients already adore, such as an upgraded massage, rather than just slapping on discounts, is the way to go. Pricing strategies are also on the agenda, and I give a shout-out to Chantel, promising an entire episode dedicated to productivity just around the corner. The conversation then shifts to the importance of client retention and why a hands-on approach is crucial unti