Nik And Ant - Ptma Podcast

I've been PTing a client for a year who wanted weight loss and is still 128kg. He doesn't understand how inactive and how poor his diet is even though we have spoke about it on multiple occasions and we have put action plans together in the past but he can't stick to anything for a week never mind longer. How would you address this? What are some things you should consider when deciding on your own facility? Where would you draw the line between using automations in your service and keeping it as individualised as possible? If automations mean the service meets the clients individual needs and they're happy with the experience and results, does it really matter? What sort of things would you use for lead magnets if you only had an hour or two to fill for face to face PT? We all know this is a tough industry, with plenty of challenges and brick walls to run into, what would you say to anyone listening is the most important element of business to just keep doing no matter what? Any re