Scrappy Wins

This guy was PISSED...He'd already hired and fired two marketing companies. Why?Because after months of working together, neither of them were able to actually tell him how many—if any—leads he'd gotten. The crazy thing is that this is not uncommon. In fact, it's the norm...Most marketing companies do not set up the tracking necessary to tell you, the business owner, how many phone calls a particular ad generated, or how many form submissions a particular ad generated. And not only is it annoying for you, the business owner, but it's even worse than you think. Simply put:If they aren't tracking conversions (leads), there's literally no way they could actually be doing any meaningful work for you. After all, if they don't know what's working and what's not working, how could they possibly be "optimizing" your account. Total BS. So, if you're working with a marketing company and you feel like you don't know what you're spending your money on,