Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

We've all heard to "do what you love," but how does that work, exactly? Today's guest shares her story of how to follow your passion and succeed. Shelley is the author of Move the Needle, Yarns from an Unlikely Entrepreneur. This book has a singular goal: to inspire you to believe that you can pursue your passion and stick to it, even in the face of adversity. The book traces Shelley’s journey from leaving the successful advertising firm she founded with her husband to open a local yarn store. Along the way, Shelley shares stories from her life to show that you can pursue your life's passions - both personal and professional - no matter how quirky or impossible they may seem to everyone around you. Shelley’s Tulsa, Oklahoma-based luxury boutique storefront is the flagship of the Knit Stars/Loops brand. It's also where she hosts her Knit Stars MasterMasterclass Events - the most-attended online knitting festival in the world. How to Follow Your Passion and Succeed Pursue your life's passions. Have real