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310 – Are Press Releases Still Relevant and How Can they Help your Handmade Biz? with Mickie Kennedy of eReleases

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Sinopse

With all the changes in news media over the years, you might wonder ... are press releases still relevant? In this episode, we talk all about press releases and how you can use them for your handmade business. Mickie is an expert at helping small businesses, authors, and startups increase their visibility and credibility. He founded eReleases 22 years ago after realizing that small businesses desperately needed a press release service they can afford. One that gives them access to the media and to a national newswire – all with a personal touch. Mickie lives in Baltimore County with his family and two feuding cats. He enjoys British science fiction and acknowledges an unhealthy addiction to diet soda. He holds an MFA in Creative Writing with an emphasis in Poetry and still writes poetry most Monday nights (virtually) with a group of fellow misfits in Maryland. HOW TO GET PRESS FOR YOUR BUSINESS Start with local then grow from there: Start small for free by doing it yourself and approaching local med