Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

If you've struggled to build your online audience, today's show is for you. My guest today shares his best tips for how to get Facebook followers for your small business and build an engaged audience of true fans. He is the owner of Artist Marketing Formula, a company that supports artists and other small specialty business owners. David spent years going to art fairs selling his copper and stained glass sculptures. That is, up until a few years ago when he researched how to successfully and consistently sell his work online. He now teaches others how to do the same. David shows them how to utilize the power of the internet and social media marketing to sell online and also set up a sustainable online future. BUSINESS BUILDING INSIGHTS Understand the fan/artist relationship - why people buy, why they collect, why they connect to your personality and come back to you. Connecting with people online provides opportunities to build relationships. Getting brand exposure is valuable. Artisans and speci