Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

Today’s guest is Marisa Murgatroyd, the founder of Live Your Message and creator of the Experience Product Masterclass, where she helps people who teach online programs get better results for their students faster. Marisa launched her career as an artist who built a mid-seven figure online business (despite being told she had no marketable skills). Since then, she’s shown over 5,000 students how to succeed online, and she’s here today to share a few of her secrets with us. Business Building Insights Shift your focus to what people want to receive and what’s going to support them. The most important moment in your relationship with customers is the moment after they buy from you. Show your customers the path from mission to mission accomplished. The mission should be so clear and specific that you can see someone cross the finish line. There’s an opportunity to teach others the skills you know through creating online training programs. Leverage gamification. Apply game theory and game principles