Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

CEO of “Sales Maven,” an organization dedicated to authentic selling, Nikki Rausch has the unique ability to transform the misunderstood process of “selling.” Today, entrepreneurs and small business owners from a wide range of disciplines hire Nikki to show them how to sell successfully and authentically, without being pushy or “salesy.” Nikki has just launched her third book: The Selling Staircase: Mastering the Art of Relationship Selling which is available in print, ebook and as an audiobook. Her books are available on Amazon and where most books are sold. Business Building Insights When real conversations happen, real connections happen. That’s why it’s so important to focus on building relationships. That’s where The Selling Staircase comes in. Raise your credibility by being the person people want to engage in conversation. Make it easy for people to remember your name by telling a story of some other “memory clue.” Be completely yourself and don’t try to mimic someone else. Let people see al