Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

074 – Cheers to Niche Products with Kara Lamerato of Kara’s Vineyard Wedding

Informações:

Sinopse

Kara started her business, Kara’s Vineyard Wedding in 2011 as a hobby, selling handmade wedding decor fashioned from wine corks. In the early days, profits from sales were used as extra fun money, to finance pedicures, champagne brunches, and eventually trips to Europe with her husband, John. It was after the birth of their daughter in 2012, that Kara g   ot serious about her entrepreneurial dreams. She quit a lucrative 9-5 corporate career to focus on Kara’s Vineyard Wed ding exclusively. Today, the business encompasses a year-round product cycle, a twice weekly podcast, and big dreams of opening a wedding venue space in the coming years. Kara lives with her husband John, and their son & daughter in San Diego, CA. The family enjoys daily adventures to Sea World, the beach, the zoo, and beyond. Business Inspiration Kara’s story on leaving the corporate world  [5:16] The first steps in turning her hobby into a biz [9:59] Candle Flickering Moments The seasonality of the wedding industry and E