Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

Janet Domrase works with her husband at Alden’s Kennels. The business is a full service kennel offering boarding, training, rescue services, and other creative programs such as a children’s vet camp! Janet’s husband, Alden, ran the business for 15 years literally through word of mouth and phone book listings. Meanwhile, in 2010, after a 28 year career in the postal service and six rotator cuff surgeries, Janet needed to make a change. She joined her husband at Alden’s Kennels and approached the business with a mission to bring it up to date from a marketing standpoint. Without knowing a thing about computers, much less website construction or social media, Janet started the process of learning and creating. Google became her best friend. Today, they have over 2,000 videos on YouTube and over 2,600 Facebook fans. Janet can equate the growth of their business to the visibility gained through online search. Business Inspiration The growth and evolution of Alden’s Kennels [2:49] Candle Flickering Moments The