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071 – Do You Really Need LinkedIn? with Viveka von Rosen

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Sinopse

Viveka von Rosen is known internationally as the “LinkedIn Expert” and is author of the best selling book, “LinkedIn Marketing: An Hour a Day”. Viveka is the CEO of Linked Into Business where she takes the social media marketing knowledge she has developed and perfected over the years and transforms it into engaging and informational training. Her sessions provide not only valuable information, but actionable tips to get you and your team up and running quickly and effectively. To date she estimates she’s trained well over 100,000 people and has personally worked with executives and sales teams at Oracle, The New York Times and Western Union to name a few in her Fortune 500 portfolio. She is also a contributing expert to LinkedIn’s official blog and their Sophisticated Marketer’s Guide. Perhaps you are already one of her 32K LinkedIn contacts or 82K Twitter followers. Business Inspiration How and why Viveka chose LinkedIn as her area of expertise. [6:28] LinkedIn training as her career began. [9:45] Link