Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

063 – Selling Handmade on Etsy with Christine Hoffer

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Sinopse

Christine been an artist her entire working life and is influenced by natural and ancient symbols. She says, “I feel they represent all that is missing in modern life: our connection to nature, our bodies, our families, and the cycle of the seasons.” Christine has been creating and selling beads and buttons since the mid-1990’s. She also paints and makes mosaics along with other arts and crafts. Working as an artist at home has allowed her to homeschool her 5 children (now mostly grown). That is another big part of her life! Motivational Quote Business Inspiration Why Christine likes ceramics [6:04] The start of Bead Freaky [6:23] Her hobby turned into a business [8:42] All About Etsy Setting up shop on Etsy [9:22] Company and product descriptions [10:32] and [12:48] Advertising on Etsy [15:57] Christine’s key to sales [18:26] Complimenting Etsy is her Instagram strategy for biz growth [21:32] Success Trait Christine attributes her success to knowing “her center.” That means where she is trying to g