Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

048 – Brick & Mortar Retail Success Secrets with Vicki Adrian

Informações:

Sinopse

Vicki is the owner of Adrian’s boutique, a retail store in Buhler, Kansas that has been in business for 33 years. Their current product mix is 50% fashion, 25% gift and 25% kitchen and gourmet. But Vicki will tell you they are really in the People Business. Their number one priority is to earn customers’ business through exceptional customer service, a well chosen product mix, and a team that is committed to excellence. Additionally, Vicki is passionate about helping other entrepreneurs reach the next level in creating a successful business using relationship marketing, email marketing and social media marketing. This is all bundled under a business called Remarkable Retailer which focuses on B2B relationships through a podcast, weekday Periscopes and individual coaching. Motivational Quote Business Inspiration Identifying the love of retail life [5:08] The opening of Adrian’s Boutique [5:59] Business Building Insights Advice when opening a brick and mortar shop [7:01] Store setup [9:22] Move It Monday