Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

Founded in 2009, Treasured Touch helps individuals and businesses create unique, one-of-a-kind items that help brand their business, or give a unique presentation to a gift or special event. Anita’s specialty is using custom printed ribbon alone and/or incorporated into their gifts. This simple touch of ribbon instantly transforms even the plainest of items into something which leaves a lasting impression of WOW! Anita lives just outside of Hershey, PA (a/k/a Chocolatetown USA) with her husband, son and daughter, and two spoiled miniature dachshunds. Motivational Quote Business Inspiration & Development Anita’s business found her! [4:22] Yes! This can be a business [7:26] The first step in defining the business – niching down [8:39] The Value of Campaigns Example 1 – The Doug Flutie Foundation/Boston Marathon [10:06] Example 2 – Pennsylvania DUI Holiday Project [15:36] Business Building Insight Anita’s key one-on-one customer service strategy [24:42] Details on how to overdeliver with passion [25:0