Startup Stories Dsm

Greater Des Moines (DSM) entrepreneur Tracy Fuller’s story began in 1987. Her son had passed away and she was looking for a way to get off the couch and into the world. Fuller started a company called Happy Occasions.In 2004, the name changed to InnovativEvents when the company’s customer base went international. From the Sydney Opera House in Australia to a castle in Ireland, the company now produces events for corporate clients managing AV, sound, food and décor.