Zoë Routh Leadership Podcast
127 The importance of personal branding in your leadership toolkit with Jane Anderson
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:44:53
- Mais informações
Informações:
Sinopse
Author of 6 books (nearly 7), personal branding expert Jane Anderson gives us the nitty gritty on how to manage people’s perspective of you, namely your brand and reputation. Why you should listen: Learn how to figure out exactly what kind of reputation you do have (and is that a good thing or not) How to amplify your best facets and aspects of your personal brand What you absolutely must do to avoid screwing up your reputation We explore: Where to start in building your personal brand (and why you need to do it deliberately as a leader) How to be a Lighthouse Leader and why branding is ultimately NOT about you The need to cultivate influence and a tribe as much as personal brand, and how to do that Ignoring the inner critic by remaining focused on vision and purpose The best sales book: The Challenger Sale