Startup Life Show With Ande Lyons
Proximity Marketing, Mass Personalization and the Art of Bringing People Together
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:43:08
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Sinopse
Would you like to leverage proximity marketing and mass personalization strategies for your startup product/service? And learn how to build a startup team where everyone embraces and respects each other’s styles and talent, while bringing a mission and vision to life?Our guest, Dean Hantzis, founder of Tapple, shares his best marketing practices and how he uses Ubuntu to create synergy and cohesion with his startup teams.Dean has over 18 years of web, mobile and cloud development experience. Having held leadership positions including CTO at three start-ups reaching public exits, Dean is primed for a fourth startup success with his latest endeavor: Tapple - the first real-world conversion platform built to drive higher engagement through instant access to mobile experiences.You’ll feel like a member of the Tapple Team as Dean takes you on delicious journey from his initial ah-ha moment for Tapple, and into the conception, implementation, and monetization of this dynamic startup. His insights include:•Proximity