Startup Life Show With Ande Lyons

What Every Startup Founder Needs to Know About PR

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Sinopse

Marketing/PR expert and speaker, Robin Samora, teaches small business owners how to rev up their brand online and offline to attract new clients, connect with customers, get media exposure, and increase sales. With decades of experience, she helps professionals and entrepreneurs find their ideal target market, create branding, marketing and PR strategies that work – with the ultimate goal to double sales.I’ve known Robin for 8 years and follow her everywhere she glows. I’m thrilled to introduce you to this extraordinary femtrepreneur!Robin shares:•Why you need to create a Google My Business profile NOW•How to leverage HARO (Help A Reporter Out)•How to pitch the media – and a FREE PDF template to help you properly pitch and respond to HARO requests (grab the PDF here: https://andelyons.com/wp-content/uploads/2019/07/How-to-Pitch-to-HARO-7_24_19.pdf)•What startup founders must not talk about on social media•How to handle bad online reviews•How to create a crises plan•Media kit best practicesPlease visit Robin&a