Business Is Boring

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to Pony Club Secrets and The Princess and the Foal author Stacy Gregg. Stacy Gregg’s first job in media was as a secretary, a job she was fired from before being rehired as a staff writer. She went on to specialise in fashion writing, ultimately starting and selling a pioneering media title before sidestepping into a different field entirely – writing children’s books. Her specialty in that field was stories about ponies and horses, and her books – in series like Pony Club Secrets and standalone titles like The Princess and the Foal – have now found a large audience both here and overseas. It took a lot of time and business savvy to build and maintain that audience, in the process becoming one of New Zealand’s most successful international writers. To talk about the work that goes into