Business Is Boring

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to Vaka Interactiv CEO and co-founder Jesse Armstrong. This week’s Business is Boring podcast talks with an entrepreneur who is changing the way that stories, especially Māori and Pasifika stories, are told in museums, art and business. In a half hour chat with CEO Jesse Armstrong we hear about how they founded their company, Vaka Interactive, landed their idea for pictures that talk to you, got into Te Papa’s cultural idea accelerator and ended up making a piece of technology that would fit right into a Harry Potter movie. Their idea traces back to a visit to a museum, and a realisation they had, that although museums have come a long way in some ways, a lot of what goes on is still quite passive. There’ll be an exhibit and maybe a little bit of text to explain it. And the bits of tex