Business Is Boring

If you look at the digital landscape there has been a lot of innovation - Netflix has changed the way we watch things, we are in a golden age of television, movies keep getting bigger and bigger, musicians have a direct relationship with fans through the internet, and books, well books have moved to the digital age in much the same way they have always been, words on a page, except these days, it’s an electronic page. It’s an odd thing, that something so loved, books, hadn’t taken advantage of the possibilities of the internet to become more interactive, engrossing or amazing. Well, one company in Aotearoa saw this opportunity and have built a company that makes exciting Digital experiential books, and who have a focus on using modern methods to give traditional languages new avenues to grow and connect today.  They have published wonderful app based titles, like Ngarimu, that brings a graphic novel to life with sound and music and texture, revitalised classics, like the Hairy McLarey books, and have just ann