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344 Level Up Your LinkedIn Game (Insights From My 30-Day Challenge!)

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What's working when it comes to Social Media Marketing, right now?If you ask me... it's LinkedIn!(psssst: follow me there! https://www.linkedin.com/in/kelseyreidl/)Even though LinkedIn has been around for 20+ years, it's more alive than ever before - especially for B2B interactions and industry-specific content.LinkedIn is also a great platform for new online business owners, because it supports thought-leadership by facilitating professional updates, creating space for professional content, and it offers the chance for advanced targeting for B2B marketing.You thought it wasn’t a very sexy platform, and that might be right, but it’s where opportunity is right now!Time Stamps:00:00 We are feeling totally disenchanted with Instagram, so here's what to try instead05:44 Two 'must follow' accounts for learning LinkedIn from the 'pros'08:23 Why I love LinkedIN (& the types of opportunities available) 15:59 Tips for creating engaging content on LinkedIn25:12 Recap of my Top 3 Strategies Episode show notes can be