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The Purpose of Sales with May McCarthy The purpose of this episode is to talk about purpose! Our guest May McCarthy discusses the value of aligning our day-to-day decisions towards some greater purpose. May walks us through a discovery process used by sales people and business owners alike. The purpose of sales is unique for each of us. In this episode let’s reveal what you want, how to achieve it and lastly how does your company help or hinder your success. Lack of Purpose Companies know what they do, but not why. Even if they do, large organizations fail to share it up and down the organization. A purposeless organization will experience: lack of innovation disengaged employees listless shareholders fickle customers lower profits A clear shared purpose can address these concerns and provide you your unique purpose of sales. Personal Purpose, Company Purpose Ask three questions to reveal the purpose of sales in your life: What did you do when young that you truly loved? Ask people who you know and respec