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How To Sell The World  – Advice on Selling Asia #177 In this episode we meet Karl Weaver, an international sales professional who is a wealth of knowledge when it comes to how to sell the world. Selling Asia is different than the USA . Europe too. In both cases, sales only happen once trust is built.  In this episode Karl shares 7 ways to sell in a protectionist environment by a process of creating trust. Advice on Selling Asia We walked through a series of steps that in many ways, mirror enterprise sales in the United States: Realize their goal is to compete with the West Protect all you laptops and stored information Learn the language or bring someone who can Give a gift and something local like Almond Roca Don’t expect an immediate sale Honor the exchange of business cards Use social media like LinkedIn and WeChat Get a free Slidebean account today! Advice on Selling Europe Like Asia, European companies do not make pop decisions. They are more formal when approaching business transactions. The gesture