99% Invisible

Houseplants are having a moment right now. In 2020, 66% of people in the US owned at least one plant, and sales have skyrocketed during the pandemic. Meanwhile, Instagram accounts like House Plant Club have a million followers. Over the past decade there has been a steady stream of think pieces offering explanations for the emergence of this new obsession. But while millennials may have perfected the art of plant parenting, this is not the first time people have gotten completely obsessed with houseplants. Journalist Anne Helen Petersen digs into the history of domesticated plants in a series of articles on her Substack, Culture Study, and joins us to talk about what she's found.Say Aloe to My Little Frond Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.