Franchise Interviews

September 4 we are meeting with author Dr. Scott Shane on his recent book, The Illusions of Entrepreneurship, a new book by Dr. Scott Shane, challenges the myths we hold about entrepreneurs in America - who they are, what they do, and how they succeed. The book shows that the reality of entrepreneurship is decidedly different from the myths that have come to surround it. Scott Shane, a leading expert in entrepreneurial activity in the United States and other countries, draws on the data from extensive research to provide accurate, useful information about who becomes an entrepreneur and why, how businesses are started, which factors lead to success and which predict a likely failure.