More Than A Few Words

Can you still make money on Amazon?  That's the question I asked Lesley Hensell, co-founder of Riverbend Consulting, Amazon, once characterized as the Wild West of online selling, has undergone significant evolution. Success on this platform now necessitates a more strategic and disciplined approach. However, with proper guidance, achieving success is possible. So, you have a product ready to debut on Amazon. An organized is approach is required. Gone are the days of haphazardly listing products; today, approaching Amazon as a bona fide business entity with comprehensive records, invoices, and refined marketing strategies is mandatory.  Lesley had some great tips for marketing your products.  Start with a comprehensive product detail page which  serves as your digital shopfront on Amazon. Craft compelling copy and captivating visuals to attract the shopper. Lifestyle imagery featuring infants, pets, and even models can significantly enhance your product's appeal. But the journey doesn't conclude there! Video