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Zak Mir talks to Rick Guiney, CEO of MicroSalt (AIM:SALT)

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Zak Mir talks to Rick Guiney, CEO MicroSalt, after several recent bulk orders this autumn for the provider of full-flavour, natural salt with approximately 50% less sodium. As CEO, my focus is on building bridges with food companies and tastemakers who understand the science behind sodium, taste, and health. This is where MicroSalt can change the game for snack foods and other high-sodium products. We offer a heart-healthy, kosher, clean-label ingredient that adds all the flavor and sensation of eating salt without the sodium. It’s better for their customers and easily fits into modern food production processes. MicroSalt® was awarded “Most Innovative Sodium Reduction Technology Company 2024″ by the Global Health & Pharma Awards last month, marking the third time the company has achieved this recognition. This honor celebrates the cutting-edge proprietary technology that enables us to reduce sodium by up to 50%—all without compromising on taste. This achievement is a testament to our commitment to in