Think Bold, Be Bold

Overview: In this episode, Michael Gale comes on the Think Bold, Be Bold Show! Michael founded Strategic Oxygen in 2001, which was widely seen as one of the technology industry’s primary data toolset for marketers, used by over 20 brands and used to model over $4 billion in marketing and sales investments. The company was sold to Monitor Group, where he was a group partner from 2006 to 2010. In 2011, he became a partner at Pulsepoint Group, a digital consulting company, which was acquired by ICF in 2015. Michael has also served as chief web officer and GM at Micron Technology and was the vice president of Worldwide brand research at IntelliQuest. More recently, Michael is the Co-Author of The Wall Street Journal Best-Seller, The Digital Helix, and focuses on delivering the promise of digital transformation with organizations. Tune in to his show below!5 Golden Nuggets Shared:Be optimistic and creative. When you think positive and outside the box, the sky's the limit.  If you want to digitally transform y