The Tourism Brief

At Icon Tourism over the years we have worked with a number of different destinations. We have found that if a destination is not working it is either due to 1) Local Politics 2) Lack of Champions or leadership 3) Lack of Money 4) Parochialism. One of more of these factors present will kill a destination. Today we will dive back into the Icon Tourism Webcast vault to hear from Leslie McLellan: A Small Town Girl and hear her solutions for destinations using a Plan, Passion and Partnerships. She will also discuss how you can market very successfully in tourism with little or no budget. We have had many people request a replay of this webcast so here it is.