Industrial Iot By Marketscale

In this episode of our Industrial IoT Podcast Show, we're exploring the surprising challenges that still loom over farmers, ranchers and growers, as well as the technology that's taking them to new heights. With net farm income at its third lowest over the last decade, the people who keep the industry afloat are always looking for innovation to cut costs and improve efficiency; IoT is key in this search. We hear from Darcy Pawlik, VP of Agriculture for weather data company Understory, who explains the eco-friendly and economically beneficial impact IoT has already had on the agricultural sector, as well as from Pete DeNagy, President and Co-Founder of Internet of Things America, who sheds light on the lack of sensor connectivity still keeping many rural growers from taking command of this expanding technology.