Crushing It

Rachel Holtin helped pioneer the food blogging industry on Instagram. While wrapping up her communications degree at UT Austin, she started @austinfoodstagram which has garnered over 80,000 followers on Instagram. This led her to run social media & influencer programs for Favor Delivery, as well as starting her own Influencer Marketplace for bloggers and brands to connect called Trend. Last year, she went full-time on her blog, and now focuses her attention on creating content for brand partners and local restaurants.