IBM Blockchain Pulse

Do you trust the food you eat? These days, more weight is being placed on conscious consumerism and people are beginning to really care about where they’re getting their food.   Blockchain, like so much technology, is generally agnostic. Its ultimate function is to make our lives easier, fuller, and richer. Food is also designed to make our lives easier, fuller, and richer — and trusting the food we eat is serious! People’s health is so often linked to the food they have access to, and when it’s not taken seriously, the results can be tragic. The global food supply chain needs to be made transparent and blockchain is the technology that can make this possible.    [CTA Button] [Explore food traceability with IBM Food Trust]   This week on IBM Blockchain Pulse, your host Matt Hooper’s guests are Dr. Nigel Gopie, the Head of Marketing for IBM Blockchain, and Alicia Noel, researcher of international food supply chain innovation, with a focus on blockchain applications, as well as the founder of Cultivati. Toda